Visual, Design, Presentation
About the project
R/GA has partnered with Techstars to create the first agency-based accelerator program focused on startups that are creating connected devices and applications.
LISNR, one of the startups, develops a new communication standard between sound and devices that’s empowering businesses with a message to send. This audio beacon enables marketers to speak directly to consumers using only sound. Through tones inaudible to the human ear, a speaker can trigger an experience on a consumer’s mobile device. This means Uber could send a message to people during the last song at a concert, or a stadium can send a video of the play a fan just missed while she was in the bathroom. All, without venues having to incur costly implementations.
The startup wins Gold Cannes Mobile Lion 2015 for Innovative Technology.
Demo day presentation