Art Director / Designer

Pla is a Thai-born, New York-based strategic, multidisciplinary designer and art director. Over the past seven years, Pla has been delivered physical, digital and brand experiences. Working alongside a wide range of clients, from start-ups to established companies, her aim is to find creative solutions with an overarching philosophy: design is more than making things look pretty, it is also problem-solving, strategy and the process of creation.

Currently, Pla is an Art Director at a full-service digital agency, R/GA. Although her skill set is vast, her greatest expertise revolves around the world of brand identity design, social campaign, user interface and strategic design.

Pla holds a Master of Professional Studies in Design Management from Pratt Institute.

Outside of work you'll find her cooking, practicing yoga, and watching an excessive amount of food/travel documentaries. 

GOLD: Financial Communications Society Goldman Sachs - Structured Investments
A lead designer on the visual media to explain the bank’s complicated products in an interesting, engaging and accurate form.
AIGA Redesign Awards Finalists (Student)
“Sustainable Creative Economies: A Manual” is the group thesis for my graduate program at Pratt Institute. This manual guides the full application to develop creative economies in any city or country.
Social Enterprise Bootcamp Finalists
Project SPRY is a business design that allows Rwandan women to transport coffee cherries to coffee washing stations as an alternative to head loading.

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Pla Poome